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Whimzees

Whimzees is a plant-based, grain-free daily dental chew range made in Veendam, Netherlands and owned by the US-based Wellness Pet Company (Whimzees by Wellness). The treats are best known for their fun shapes (Toothbrush, Alligator, Hedgehog, Stix and the signature Brushzees) in S/M/L sizes plus variety and value boxes. They are vegetarian, grain-free, gluten-free, GMO-free and free from artificial colours, flavours and preservatives, with the ridged textures designed to scrape teeth as the dog chews. Most lines carry the Veterinary Oral Health Council (VOHC) seal for help reducing plaque and tartar.

StrongPremium tierNetherlands (Veendam)
Read the Whimzees review

Scored by the Pet Reviews independent review board

Independent scoring · Updated June 2026 · Not veterinary advice

Overall score

Weighted across six areas · /100

0
Value
0
Ingredients
0
Transparency
Nutrition
80
Availability
88
Sentiment
90
Whimzees dog food
The record

Brand facts

Ownership
Wellness Pet Company (USA); brand made in the Netherlands
Country of manufacture
Netherlands (Veendam)
Retailer relationship
Independent — widely stocked
Product types
Treat
Price tier
Premium ($$$)
Overall score
84/100 · Strong
Best for

Whimzees is a strong choice if…

  • Owners wanting a plant-based, vegetarian daily dental chew
  • Dogs with grain or protein sensitivities who still need dental support
  • Power chewers who enjoy a longer-lasting textured chew
Compare carefully if

May not be the best fit if…

  • You want the lowest possible cost per treat
  • You prefer a strict single-ingredient, meat-based chew
The range

The Whimzees range

Whimzees Brushzees Dog Treat Variety Value Box Medium 28 Pack pack
86
StrongAdultGrain-free

Cost / day

$0

~15kg adult

Cost / feed

$0

2 meals/day

Price / kg

$75.61/kg

0.74kg bag

First ingredient

Potato Starch

Protein

0%

A great-value mixed box of Whimzees shapes for medium dogs who like variety in their daily dental chew.

Whimzees Brushzees Dog Treat Variety Value Box Small 56 Pack pack
85
StrongAdultGrain-free

Cost / day

$0

~15kg adult

Cost / feed

$0

2 meals/day

Price / kg

$71.73/kg

0.78kg bag

First ingredient

Potato Starch

Protein

0%

A long-lasting 56-piece variety box of small-size Whimzees shapes, ideal value for little dogs.

Whimzees Brushzees Dog Treat Variety Value Box Large 14 Pack pack
84
StrongAdultGrain-free

Cost / day

$0

~15kg adult

Cost / feed

$0

2 meals/day

Price / kg

$66.61/kg

0.84kg bag

First ingredient

Potato Starch

Protein

0%

Big, satisfying large-size Whimzees shapes in a value box for bigger dogs who love to chew.

Whimzees Stix Value Bag Small Dog Treat 360g 28 Pack pack
83
StrongAdultGrain-free

Cost / day

$0

~15kg adult

Cost / feed

$0

2 meals/day

Price / kg

$88.75/kg

0.36kg bag

First ingredient

Potato Starch

Protein

0%

Slim, twisty Stix dental chews in a handy 28-pack for small dogs' daily routine.

Whimzees Brushzees Dog Treat Value Bag Medium 12 Pack pack
85
StrongAdultGrain-free

Cost / day

$0

~15kg adult

Cost / feed

$0

2 meals/day

Price / kg

$85.97/kg

0.36kg bag

First ingredient

Potato Starch

Protein

0%

The signature toothbrush-shaped Brushzees in a medium 12-pack, Whimzees' flagship dental chew.

Whimzees Brushzees Dog Treat Value Bag Small 24 Pack pack
85
StrongAdultGrain-free

Cost / day

$0

~15kg adult

Cost / feed

$0

2 meals/day

Price / kg

$85.97/kg

0.36kg bag

First ingredient

Potato Starch

Protein

0%

Small-size toothbrush-shaped Brushzees in a generous 24-pack for little dogs.

Whimzees Brushzees Dog Treat Value Bag Large 6 Pack pack
83
StrongAdultGrain-free

Cost / day

$0

~15kg adult

Cost / feed

$0

2 meals/day

Price / kg

$85.97/kg

0.36kg bag

First ingredient

Potato Starch

Protein

0%

Big toothbrush-shaped Brushzees for large dogs, a longer-lasting daily dental chew.

Stockists

Where to buy Whimzees

Prices vary by retailer and change with sales, member and subscription pricing — always compare price per kg. Pricing on this site is a guide only, and nothing here is veterinary advice.

The full review

Read our full Whimzees review

Score breakdown, pros and cons, who it's best for, price comparison across retailers and the best alternatives — the editorial verdict in full.

Read the review
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