Is The Nosh Project Worth It?
A straight answer on whether The Nosh Project is worth the money — based on its overall score, value score and real cost per serve, with better-value alternatives if it isn't the right fit.
Reviewed by the PetReviews editorial team
Independent scoring · Updated June 2026 · Not veterinary advice
Overall score
Value score
From (per serve)
How The Nosh Project scores
The Nosh Project
Retailer-ownedWhen The Nosh Project is worth it
- Shoppers already loyal to that retailer
- Owners who like the format and look
When to compare carefully
- You want clear, independent sourcing detail
- You prefer brands you can compare across retailers
The Nosh Project's best value in our index is The Nosh Project Adult 12kg at $9.33/kg ($2.10/day for a ~15kg dog). See where The Nosh Project is cheapest →
Is The Nosh Project worth it?
Well-marketed and pleasant, but you're partly buying the branding: transparency sits below national brands and it's tied to one retailer. Look past the packaging and compare it on price-per-kg against independent premium brands before deciding it's the best value.
Not veterinary advice. Prices are illustrative and manually entered for v1 — always confirm live pricing with the retailer.
Better-value alternatives to The Nosh Project
SavourLife
Premium
Fair value and the rescue donations are real, not greenwash — but the food itself is good rather than exceptional, with mid-premium panels and a narrow range. Buy it because the per-kg value stacks up, not because the cause makes the ingredients better than they are.
Ivory Coat
Premium
A competent grain-free all-rounder, but it's mid-pack on every measure and now sits inside a big multi-brand portfolio where recipes have moved with ownership. Fine if the price is right on the day — just don't expect it to out-spec a more focused independent brand.
Prime100
Premium
A capable single-protein option for elimination diets, and the labels are honest. But the rolls especially carry a steep price per kg for what is a deliberately simple recipe, and the range spread across formats muddies value — price the dry against the rolls per serve before you settle on one.
Frequently asked questions
The Nosh Project scores 62/100 overall and 65/100 on value in our index (average on value). Well-marketed and pleasant, but you're partly buying the branding: transparency sits below national brands and it's tied to one retailer. Look past the packaging and compare it on price-per-kg against independent premium brands before deciding it's the best value.
For a ~15kg adult dog, The Nosh Project works out from about $2.10 per day on The Nosh Project Adult 12kg ($9.33/kg). Cost per serve is the figure that matters most — compare it against alternatives before deciding.
If value is your top priority and you're feeding a large dog on a tight budget, compare The Nosh Project carefully against SavourLife and Ivory Coat. The right pick is the one that fits your dog and budget.
Consider SavourLife, Ivory Coat, Prime100. Compare them on price per kg and cost per day — a different brand may give you more for similar money.
No. PetReviews is an independent value and comparison resource, not veterinary advice. Prices are illustrative and manually entered for v1 — always confirm the live price with the retailer before buying.