Petzyo
Petzyo is a genuinely transparent, Australian-made brand that pairs single-protein kibble with raw BARF in one flexible subscription, making it a strong everyday option for owners who value local sourcing and clean labels. It sits at the premium end on price and is mostly sold direct or through Petstock rather than the big pet retailers, so cleaner value can be found elsewhere if budget and in-store availability are the priority.
Petzyo is an Australian-owned, Melbourne-based brand built around a direct-to-consumer subscription model, offering both single-protein dry kibble ("Kibble That Counts") and frozen raw BARF patties ("Raw Royalty"). Recipes lean on named meat meals, legumes and a long superfood blend, with most kibble lines grain-free and formulated to AAFCO/PFIAA all-life-stages standards. It earns strong loyalty for ingredient transparency, Aussie sourcing and the convenience of repeat delivery. The main trade-offs are a premium price point and limited shelf presence beyond its own site and Petstock.
Scored by the Pet Reviews independent review board
Independent scoring · Updated June 2026 · Not veterinary advice
Overall score · /100
Strong
Weighted across six areas
- 0
- Value
- 0
- Ingredients
- 0
- Transparency
- Overall score
- 0/100
- Value score
- 0/100
- Ingredient quality
- 0/100
- Transparency
- 0/100
Our verdict
Petzyo is a genuinely transparent, Australian-made brand that pairs single-protein kibble with raw BARF in one flexible subscription, making it a strong everyday option for owners who value local sourcing and clean labels. It sits at the premium end on price and is mostly sold direct or through Petstock rather than the big pet retailers, so cleaner value can be found elsewhere if budget and in-store availability are the priority.
How Petzyo scores
Every brand runs through the same 100-point model. Each area below is weighted by importance — price and ingredients carry the most.
Ownership & transparency
- Ownership
- Privately owned Australian company (founded by David Latimer), based in Melbourne, Victoria, Australia
- Country of manufacture
- Australia
- Retailer relationship
- Independent — widely stocked across retailers
Pros & cons
What works
- 100% Australian made and owned, with ethically sourced local ingredients
- Single-protein recipes that suit dogs with sensitivities or food intolerances
- Full ingredient lists and guaranteed analysis published openly for every recipe
- Flexible subscription with the option to mix dry kibble and raw BARF
Watch-outs
- Premium pricing, especially compared with supermarket and value brands
- Mainly sold direct or via Petstock, so harder to grab off the shelf at major chains
- Frozen raw patties need freezer space and a little prep planning
Who it's for
Best for
- Owners who want Australian-made food on a convenient repeat delivery
- Dogs with sensitivities that do better on single-protein, novel-protein recipes
Look elsewhere if
- You want the lowest price per kilo or a supermarket-aisle pickup
- You have no freezer space for the raw BARF side of the range
Which Petzyo product should you buy?
Match the Petzyo recipe to your dog's life stage, size and any sensitivities. Here's the exact bag to reach for depending on what your dog needs.
Kibble That Counts Salmon & Ocean Fish with Green Lipped Mussels 8kg
Buy this if you want the brand's strongest pick: a skin-and-coat focused fish kibble with joint-supporting green lipped mussels built in.
From $70.95
Kibble That Counts Chicken & Turkey with Superfood Extras 8kg
Buy this for the lowest cost per kilo in the range — the economical everyday pick.
From $64.95
Raw Royalty Roo's Clues Kangaroo BARF Patties 5.4kg
Buy this if you want a fresh or raw-style feed — higher moisture and minimally processed.
From $59.95
Key Petzyo products we rate
Cost / day
$2.55
~15kg adult
Cost / feed
$1.28
2 meals/day
Price / kg
$8.49/kg
8kg bag
First ingredient
Salmon and ocean fish meal
Protein
27%
A skin-and-coat focused fish kibble with joint-supporting green lipped mussels built in.
Cost / day
$2.47
~15kg adult
Cost / feed
$1.24
2 meals/day
Price / kg
$8.24/kg
8kg bag
First ingredient
Kangaroo meat meal
Protein
27%
A lean, novel-protein kibble that suits sensitive dogs and showcases Petzyo at its best.
Cost / day
$3.16
~15kg adult
Cost / feed
$1.58
2 meals/day
Price / kg
$10.55/kg
5.4kg bag
First ingredient
Kangaroo meat
Protein
15%
A lean kangaroo raw patty that suits weight watchers and sensitive tummies alike.
Cost / day
$2.32
~15kg adult
Cost / feed
$1.16
2 meals/day
Price / kg
$7.74/kg
8kg bag
First ingredient
Chicken and turkey meat meal
Protein
30%
The highest-protein everyday option and the most wallet-friendly bag in the kibble range.
Every Petzyo product, ranked & reviewed
All 7 Petzyo products, ranked by our independent score, each with its own review and live price comparison across retailers. Tap any product for the full breakdown.
Kibble That Counts Salmon & Ocean Fish with Green Lipped Mussels 8kg
From $70.95
Kibble That Counts Kangaroo, Sweet Potato & Superfood Extras 8kg
From $68.95
Raw Royalty Roo's Clues Kangaroo BARF Patties 5.4kg
From $59.95
Raw Royalty Got Beef BARF Patties 5.4kg
From $57.95
Kibble That Counts Chicken & Turkey with Superfood Extras 8kg
From $64.95
Raw Royalty Chick Magnet Chicken BARF Patties 5.4kg
From $57.95
Kibble That Counts Lamb & Ancient Grains 8kg
From $111.95
Best & weakest value in the range
Petzyo Kibble That Counts Salmon & Ocean Fish with Green Lipped Mussels 8kg
A skin-and-coat focused fish kibble with joint-supporting green lipped mussels built in.
Petzyo Kibble That Counts Lamb & Ancient Grains 8kg
Lower-scoring on our value-and-quality blend at $13.37/kg. Compare carefully on cost per day before choosing it over the rest of the range.
Price across retailers
Everyday pricing for Petzyo key products is a guide and can change. The cheapest retailer can shift with sales, member and subscription pricing — always check price per kg before you buy.
Lowest everyday price in this table. Prices are a guide and can change.
Retailers that stock Petzyo
Alternatives to Petzyo
Super-premium · Strong
Lyka is a genuinely premium, transparent fresh-food subscription that does the homework for you: vet-formulated, human-grade, portioned to your dog and complete and balanced across all six recipes. The main trade-offs are cost and the subscription-only, freezer-space model rather than anything to do with the food itself. Best for owners who want a research-backed fresh diet and are happy to pay for it; cleaner-label value is available elsewhere if budget is the priority. Not veterinary advice.
Scratch
Premium · Strong
Scratch is one of the most transparent and genuinely premium dry foods you can buy in Australia, with clean Australian sourcing, full ingredient percentages and recipes for most life stages and sensitivities. The main trade-offs are price and the subscription-only, deliver-to-your-door model, plus a fairly compact range, so shoppers who want supermarket convenience or the very cheapest cost per kilo will find better value elsewhere. For owners who prioritise sourcing transparency and Australian-made quality, it is an easy recommendation.
Frontier Pets
Super-premium · Strong
One of the best-sourced foods you can buy in Australia, and the welfare and transparency claims hold up to scrutiny. Just go in clear-eyed about cost: this is a premium you pay for ethics and convenience, not a value pick, so it suits owners who can afford to feed it properly rather than stretch it.
Final verdict on Petzyo
Petzyo is a genuinely transparent, Australian-made brand that pairs single-protein kibble with raw BARF in one flexible subscription, making it a strong everyday option for owners who value local sourcing and clean labels. It sits at the premium end on price and is mostly sold direct or through Petstock rather than the big pet retailers, so cleaner value can be found elsewhere if budget and in-store availability are the priority.
Petzyo FAQs
Petzyo scores 83/100 overall (Strong) on our 100-point model, with a value score of 70/100. Petzyo is a genuinely transparent, Australian-made brand that pairs single-protein kibble with raw BARF in one flexible subscription, making it a strong everyday option for owners who value local sourcing and clean labels. It sits at the premium end on price and is mostly sold direct or through Petstock rather than the big pet retailers, so cleaner value can be found elsewhere if budget and in-store availability are the priority.
Across the retailers we track, Petstock currently shows the lowest everyday price on a key Petzyo product. Prices are a guide and can change often, so compare price per kg and member or subscription pricing before you buy. See our full price comparison above.
Worth comparing carefully against Lyka, Scratch, Frontier Pets. Each sits in a similar tier; check cost per day and ingredient quality for your dog's size and needs.
Within the range we rate, Petzyo Kibble That Counts Salmon & Ocean Fish with Green Lipped Mussels 8kg scores best on our value-and-quality blend. Match the bag size to your dog's daily serve so you are comparing cost per day, not just sticker price. This is general information, not veterinary advice.